If your website isn’t on the first page of Google it is virtually invisible. Only 10% of searchers bother to search beyond the first page of search results. Being in the first 10 is important as discussed in ppc bully 2.0.  If your website is not in the top ten, it will be like a secret website where only you and your friends know about.

Search Engine Optimization (SEO) experts know many of the factors that Google weighs to determine which websites will rank on the first page of search results. But no one knows exactly how much weight Google attaches to each factor. Because of this, no one can guarantee your spot in Google.

You can get into the first page of Google if you follow basic search engine optimization principles and are prepared to work hard. Getting listed on the first page of Google depends on a number of factors:

* The target keyword
* How many websites target the same keyword phrases
* The size of your website
* Usage of keywords in your website
* Number of baclinks pointing to your website

To get to the top ten of Google, make sure your website is the best for the services and products you offer.   Add regular features, articles and special offers, give your visitors good reason to return to your site. Be on top of things when in comes to your niche market.

Research the keyword that you wish to target. Sprinkle some of the keywords in your website.  Make sure it still makes sense to your visitors.  Put relevant keywords as well but do not put your keywords repeatedly.

Link back to your website as much as you can. Each backlink is like a vote to your website.

Despite the fact that you may have to spend some money on SEO, there are many things you can do to optimize your website if you can’t afford to pay an expert. Just remember that optimizing your site takes time and you are unlikely to see immediate results unless you have identified a keyword that has little effective competition.

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